[About us]

Your story. Our
strategy.

The PRCOM team at work in an open-plan newsroom

At PRCOM, we’re more than a PR agency—we’re your strategic communications partner, shaping public perception and securing meaningful media coverage when it matters most.

A journalist reviewing notes before an interview
[ Making Stories Matter ]

In a crowded media landscape, attention is currency—and trust is everything. PRCOM exists to help organizations, leaders, and changemakers communicate with clarity, credibility, and consistency. Whether we’re managing a crisis, launching a product, or building long-term media relationships, our mission is simple: make your story impossible to ignore.

K+
2K+
Press Campaigns Launched
$
.
B
$1.2B
Client Funding Announcements Managed
%
93%
Press Pickup Rate Within First Week

[ Trusted by clients in tech, health, government, nonprofit, and lifestyle sectors ]

An editor and a spokesperson comparing drafts
[ Our Core Principles ]

Our core principles

[ 01 ]

Integrity over spin

We believe in honest storytelling and transparent communication. We never trade trust for a quick headline.

[ 02 ]

Relationships Drive Results

Our media network is built on years of earned trust—with journalists, editors, and influencers.

[ 03 ]

Strategy Before Noise

We don’t chase hype. We craft communications strategies that align with your long-term goals.

Led by Communicators, Backed by Experience

Samantha Reed, Founder & CEO

Fifteen years of agency leadership, and the person clients call at midnight.

Samantha Reed – Founder & CEO

With 15+ years in media and agency leadership, Samantha has led PR strategies for Fortune 500s, startups, and nonprofits alike. She specializes in crisis communication, executive positioning, and media training.

Dev Patel, Director of Media Relations

A reporter for nine years before he ever wrote a pitch, which shows.

Dev Patel – Director of Media Relations

Dev spent nearly a decade on the business desk before crossing over, and still reads more copy than he writes. He runs our newsroom relationships across technology, finance and health, and briefs every spokesperson personally before a live hit.

Clara Liu, Reputation Management Lead

Built the monitoring practice that now underpins every retained account.

Clara Liu – Reputation Management Lead

Clara leads reputation and issues work, from search-surface audits to multi-quarter recovery programs. She built the sentiment and share-of-voice reporting that every retained client now receives monthly.

[ Not Just Noise ]

Shaping Influence Where It Matters Most

In a world of fleeting attention spans, we believe in sustainable, strategic visibility. We’re the agency national brands trust in times of growth—and the partner they call in times of crisis. With PRCOM, you don’t just get coverage. You gain control of your narrative.

A city skyline at dusk seen from a broadcast studio